Google Tag Manager is a free tool for managing multiple analytics and marketing tags by simplifying tag implementation and management processes. Using GTM not only helps streamline tags, but it can also help avoid redundant or incorrect tags that could otherwise distort data or harm site performance.
Image From: google.com/tagmanager
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On April 21st, 2015, Google released an update to their search result ranking algorithm on mobile devices. This update ranks mobile-friendly websites higher in search results on mobile devices. With this update, Google has forced website owners to evaluate their website’s mobile-friendliness, which is a good thing considering how many users use mobile devices to browse the web. Below are statistics straight from Google, taken from the “A Year of Opportunities” 2015 Google Booklet.
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When it comes to your online presence, social media platforms and online tools, such as Yelp, places consumers figuratively in the driver’s seat, and it is the consumer who controls where you go. This is the reality for many car dealerships, and in order help steer the direction of their online reputation (positive or negative) it all starts in the dealership. A lot can be said for the connection between the two. Maintaining your dealership’s online presence is now seemingly just as important as maintaining the dealership lot. [click to continue…]
Recently Google has added a new ad extension to AdWords. This new ad extension is called the callout extension. Callout extensions are a great way to highlight popular aspects or services that a business offers. Some examples of a callout are:
- Free shipping
- Price match guarantee
- Certified pre-owned cars
- Vehicle Reports Available
- 24-7 customer service [click to continue…]
From our experience here at AmazonAutoNation.com Ltd, we know that unique online content make a world of a difference when it comes to search engine optimization. How can you stand out from our competitors if your website content is exactly the same as your competitors? This is where we come in; we prove unique and reliable content which will give you better rankings. [click to continue…]